As part of the constantly-evolving balance between advertising and user privacy, Apple recently announced some changes to their data privacy policies that will go into effect in iOS 14. While the changes will limit some tactics that marketers use today, we believe the overall impact will be manageable, and customers using CarGurus’ RPM platform will […]

The current pandemic has had an economic impact on nearly every sector and the auto industry is no exception. It’s left many car dealers feeling the need to tighten their belts in terms of marketing spend. But whether you just had your strongest month yet or sales are a slow trickle at your dealership, your […]