Pickup truck sales spurred by pandemic, but price concerns remain, according to CarGurus research

Top 2020 US used car searches on CarGurus, by state

The majority of consumers in the US have seen their life change in some way, shape, or form because of COVID-19. One example of this is people’s driving habits. Daily commutes have changed drastically for many and frequent trips to the store, gym, school, childcare facility, etc. are no longer the norm. Though many, if […]

COVID-19 Follow-up study offers a glimpse into the new normal of car shopping

Pickup trucks dominate new vehicle searches in 2020 so far

Since the last week of March, most people in America (if not the world) have seen their life change in some way, shape, or form because of COVID. One such change has been consumer’s driving habits. For many, the daily commute has been eliminated along with frequent trips to the store, gym, school, childcare facility, etc. […]

Electric vehicle demand slower to recover than other segments

Pent-up demand, stimulus checks, and the hope that we are past wave one of COVID-19 has spurred the recovery of US leads on CarGurus. Total lead volume is now above early-February levels. However, not every sector of the vehicle market has seen the same recovery. For example, we know that demand for higher-priced vehicles has […]

Uptick in U.S. leads across all vehicle price ranges points to start of recovery

While I personally think we’re weeks, if not months, away from knowing exactly how long the economy will take to fully rebound, consumers are coming back—and they’re submitting leads. In fact, U.S. leads* on CarGurus are almost at the same level they were at the start of February. Yes, February generally represents a smaller share […]

5 takeaways for car dealers in the time of COVID-19

To say COVID-19 has disrupted the auto industry is an understatement. The global pandemic is continuing to sweep the world, forcing car shoppers to re-evaluate their purchase plans and change their shopping behaviors. Despite the constantly evolving situation, dealers who are able to adapt still have the opportunity to bring in business and stay connected […]

WardsAuto reports on inventory challenge dealers are facing

As new-car margins become more difficult, dealers are looking to used vehicles to fill the gap. With this comes an acquisition challenge that both small and large dealerships are facing. Jeremy Sacco, senior strategist at CarGurus, recently shared with WardsAuto dealers’ outlook for 2020 from the inaugural CarGurus One Voice Report. Read the full article […]

One Voice Report: Auto dealers facing inventory challenges

Adweek: Genesis was the big winner at Super Bowl 54 according to CarGurus

It’s the most expensive 30-second advertising spot on television. For Hyundai’s luxury vehicle brand, Genesis, the cost was well worth it. CarGurus’ Director of Automotive Industry and Economic Analysis, George Augustaitis, spoke to Adweek about Genesis’ brand lift on CarGurus immediately after their commercial aired during the big game. Check out the full Adweek article […]