2020 Digital Marketing Trends Panel

Advertising experts from Facebook, CarGurus, and Bosak Motors discuss the evolving car shopping landscape, methods of real-time communication during COVID-19, and how dealers can optimize their digital marketing strategy for a return on investment.


What you can do now:

Leverage these resources so you are ready for when shoppers are coming back to your lot.

Your Ultimate Checklist for Optimizing Your Website

Tips to Leverage Social Media

How to Take Great Pictures for your VDPs

Sales and marketing resources:

2020 Car Dealer’s Guide to Mastering Online Reputation Management

Your Ultimate Digital Marketing Checklist

Follow along on social media for tips and information

We’ll be sharing information and tips for navigating the crisis on our Twitter account.

CarGurus Twitter

Connect with others in our Dealer Resource Center Insider Forums

You’re not alone! Share tips and ask questions about how your fellow dealers are navigating this
unprecedented situation in our Dealer Resource Center Insider.

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Staying in the loop on our blog

July 21: COVID-19 Follow-up study offers a glimpse into the new normal of car shopping

July 17: Low days’ supply of new inventory driving an increase in CPO sales across brands

July 15: Calling all dealers driving difference in their community! Share your story to win a Back-to-Business Kit

July 10: Cars sell faster on CarGurus, according to third-party study

July 8: The CarGurus commitment to racial justice

Read Updates