2020 Digital Marketing Trends Panel
Advertising experts from Facebook, CarGurus, and Bosak Motors discuss the evolving car shopping landscape, methods of real-time communication during COVID-19, and how dealers can optimize their digital marketing strategy for a return on investment.
What you can do now:
Leverage these resources so you are ready for when shoppers are coming back to your lot.
Your Ultimate Checklist for Optimizing Your Website
How to Take Great Pictures for your VDPs
Sales and marketing resources:
CarGurus 2020 Buyer Insight Report
2020 Car Dealer’s Guide to Mastering Online Reputation Management
Your Ultimate Digital Marketing Checklist
Follow along on social media for tips and information
We’ll be sharing information and tips for navigating the crisis on our Twitter account.
Staying in the loop on our blog
Nov 2: Pickup truck sales spurred by pandemic, but price concerns remain, according to CarGurus research
Oct 29: Highlights from CarGurus Navigate ’20
Oct 20: CarGurus helps dealers expand their reach with Area Boost
Oct 8: Inventory acquisition Q&A: Stocking your lot will take some creativity