Did you know that there are many ways consumers can interact with your CarGurus listings? Whether it’s a lead with the shopper’s direct contact information or a connection telling you what activity the shopper is taking to learn about your vehicles and your dealership, every interaction is a step towards a purchase and a valuable […]

While overall car shopping traffic is still significantly down compared to previous years, we’re starting to see some positive signs that consumers are beginning to return to their car purchasing plans. Demand has started to return as consumers realize that they can still research and sometimes purchase that vehicle they need. Here are some of […]

While the COVID-19 crisis is showing signs of easing, we understand that business won’t be back to near normal levels in the short run. To help our customers transition back into full operations, we are extending a 20% discount for all US dealer customers in June.  The discount works exactly the same as the discounts […]

As the economic data catches up with the COVID-19 pandemic, we’re poised to start seeing many economic indicators at historic levels or levels we haven’t seen since the Great Depression. One example of this is jobless claims, also referred to as unemployment claims, which set a new record the week ending March 28, 2020, when […]

As new-car margins become more difficult, dealers are looking to used vehicles to fill the gap. With this comes an acquisition challenge that both small and large dealerships are facing. Jeremy Sacco, senior strategist at CarGurus, recently shared with WardsAuto dealers’ outlook for 2020 from the inaugural CarGurus One Voice Report. Read the full article […]

As we continue expand our rollout of the RPM digital marketing suite, the industry is taking note. Here are two recent news stories featuring CarGurus executives and insights into making digital marketing work for modern dealerships. First, in Dealer Marketing Magazine, CarGurus VP Ashley Karr explains how dealers can get the most out of their […]

(March 9, 2020 Editor’s note: Click here for an update on the cash offers test and CarGurus’ promise to dealers) Thanks to all the dealers who attended our live webinar today. We really appreciate the chance to listen to your questions and give you the honest answers. The biggest takeaway we’d like to emphasize is […]