The news and reviews on our consumer-facing blog, blog.cargurus.com, help shoppers make more informed purchase decisions. (There’s content for enthusiasts, too. Check out this feature on how the Ford Mustang sells in Germany.)
Once a month, we look at the CG consumer blog’s analytics to identify the most popular posts. Read on to find out what digital shoppers were interested in last month.1. The 10 Best SUVs for Less Than $15,000
No surprise that this was our most popular consumer blog post in April. SUVs are red-hot in today’s marketplace, helping to drive sales gains at truck-heavy brands like Ford and Jeep.
In addition, many CarGurus shoppers are price-conscious: Half of CG users filter for price when searching for a vehicle.
Vinder may have been our April Fool’s project for 2016 – but it’s also a real product from the CG engineering team.
Click here to start swiping and find your match! Note that Vinder works best on mobile.
Recent changes to the F-150 made it better at withstanding certain kinds of crashes. Meanwhile, the Ram 1500 uses an older design that hasn’t been optimized for the latest crash tests.
With so many new and used shoppers choosing pickups, this post on truck safety proved to be April’s third most popular.
Shoppers are getting wise to the practice of punching. It’s especially common among luxury brands, which are increasingly offering leases on “punched” vehicles and lease returns.
There’s a lot of interest in luxury makes on CarGurus – the BMW 3 Series is actually the fifth-most-popular vehicle on the site – and shoppers appear interested in learning more about punching.
The popularity of Tesla’s newest model caught both the auto industry and Wall Street by surprise. Shoppers put down more than 300,000 deposits for the Model 3 in the weeks after it was announced.
Whether Tesla will be able to launch Model 3 next year, as promised, remains to be seen. Still, it’s worth watching Tesla and other EV players to gauge consumer interest.
Learn more about how CarGurus can help you reach more shoppers: Call us at (855) 501-6559 or click here.