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Update: Navigate ’21 is moving to a virtual event

Posted by Meg Bernazzani on August 25, 2021

While we’d hoped to be in person for Navigate this year, we’ve moved the event online given the continued uncertainty around COVID-19. The conference, originally scheduled to take place in Boston at the Hynes Convention Center, will now take place online from October 13-15, 2021.

What can I expect from the virtual event?

The virtual Navigate conference is set to deliver a jam-packed agenda featuring dynamite keynotes, industry innovators, CarGurus thought leaders, and expert panel discussions. More than 20 sessions will cover the hottest industry topics, including inventory management, fixed ops marketing, and brand building, alongside exclusive CarGurus product reveals.

The back-to-back live broadcasts will be spread out over three days (instead of two!) and organized by theme:

  • Day 1 – Looking ahead: the future of CarGurus and the automotive industry
  • Day 2 – Getting tactical: branding, marketing, and operations
  • Day 3 – Data deep dive: the latest auto trends and insights

View Full Agenda

Why should I attend?

We understand a lot goes into running a successful dealership and taking the time to keep up with the ever-changing landscape can be a challenge. Now, you can tune into Navigate from the comfort of your office, home, or maybe even a beach if you’re lucky. The conference is free to all paying CarGurus customers (contact your account rep for the hook up!) and only $99 for everyone else.

Here’s what dealers who attended last year’s virtual Navigate event had to say:

“This conference far exceeded my expectations! What set Navigate apart from various other events put on by other vendors was the quality of in-depth information shared by engaging presenters. There was a lot of value in the 2 days that extended beyond the CarGurus platform, and I respect and appreciate their inclusion of those topics. I’m already looking forward to next year’s conference!”

“Great range of topics, and a very, very excellent agenda that was laid out very well and extremely easy to navigate. Overall, the entire interface was fantastic.” 

“I was very pleased with the conference. I gathered lots of information that I plan to implement right away in my dealership. Given the pandemic and current circumstances, I thought the conference was very organized and good use of time.”

I already bought tickets to the in-person event. Now what?

Check your inbox! We’ve reached out with more details, but don’t worry, your tickets will automatically be transferred to the virtual event.

While we’re disappointed that we won’t be back in person this year, we can’t wait to bring you more of the key insights, best practices, and practical solutions you need to ignite profitability for your dealership.

For more information and to reserve your seat, visit:

Topics: CarGurus news, Navigate