Topic: video

A car dealer’s guide to videography

Posted by Meg Bernazzani on October 3, 2019

Dealers are no doubt aware of the impact a decent set of photos can have on a used car shopper, but video takes things one step further because it’s the next best thing to seeing a car in person. More and more retailers are using walkaround videos to show off their inventory, but as with any form of advertising, there’s a right way and a wrong way to do it.

We explain the dos and don’ts of producing a top-quality used car video that’s guaranteed to catch shoppers’ attention.

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Topics: digital marketing, Marketing tips, video