Topic: rpm

Apple tracking changes, CarGurus RPM, and you

Posted by Jeremy Sacco on March 30, 2021

As part of the constantly-evolving balance between advertising and user privacy, Apple recently announced some changes to their data privacy policies that will go into effect in iOS 14. While the changes will limit some tactics that marketers use today, we believe the overall impact will be manageable, and customers using CarGurus’ RPM platform will still be able to effectively reach a wide range of low-funnel buyers.

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Topics: digital marketing, rpm, tracking

What’s new at CarGurus? Quarterly product updates

Posted by Beth Burke on September 18, 2020

The CarGurus Product teams were hard at work over the summer, continuing to build new features and product enhancements that matter to our dealer partners. Here are the key CarGurus product improvements you can expect now, and in the weeks to come.

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Topics: area boost, CarGurus news, dealer dashboard, financing, IMV scan, marketing analysis tool, product updates, rpm

What’s new at CarGurus? Quarterly product updates

Posted by Meg Bernazzani on June 24, 2020

As dealerships begin to get back to business, we realize it’s more important than ever that we support our dealer partners, which is why the CarGurus Product teams have been hard at work building new features and product updates. Here are the key CarGurus product improvements you can expect now, and in the weeks to come.

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Topics: CarGurus news, financing, market analysis tool, pricing tool, product updates, restricted listings, rpm