Topic: consumer resources

CarGurus test drive reviews give dealers another way to reach car shoppers

Posted by Meg Bernazzani on December 18, 2018

CarGurus helps millions of shoppers find a good deal on the best car every day. How? You probably already know that consumers come to our site to compare models, read dealership reviews, and find a good price on the car they’re looking for. You might not know that they also come to CarGurus to get independent reviews of the cars they’re interested in. Our collection of video test drive reviews help shoppers discover which car is best for them by giving insight into the performance, comfort, technology, safety, and overall quality of some of the most popular makes and models.

From top-rated SUVs to new sedans and trucks, CarGurus test drive reviews are a great resource for shoppers narrowing their search—and resources that all dealers can share with their potential customers. Below are five of our most recent test drive reviews. Share them on your social channels or post them on your blog to give shoppers the final push they need to visit your lot.

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Topics: car reviews, consumer resources, Marketing tips, test drive reviews

Use CarGurus resources to connect with customers after their car purchase and stay top of mind

Posted by Meg Bernazzani on November 20, 2018

People have become information-obsessed, even over the small stuff. And car buyers are no exception. They’re spending more time than ever—over 13 hours in many cases—researching their purchase options before ever making a decision.

But what happens to those car buyers after they’ve done their research and made their purchase at your dealership? Their need for information doesn’t end. As car owners, they need to know how to maintain their vehicles, where to go for service, what insurance to get, and more.

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Topics: consumer resources, driving sales, Marketing tips