Posts by Beth Burke
The CarGurus Product teams have been hard at work, continuing to build new features and product enhancements that give our dealer partners more of what they need to succeed. Here are the key CarGurus product improvements you can expect now, and in the weeks to come.
We’re excited to announce a major expansion in our automotive retail offerings with the launch of CarGurus Digital Deal, a retail platform that allows shoppers to build a personalized, near penny-perfect deal through dealers’ CarGurus listing pages.
CarGurus CEO Jason Trevisan sat down with The Boston Globe to discuss the ongoing supply shortages and why they may linger longer than anticipated.
In 2019, we introduced Navigate, a first-of-its-kind conference where automotive insights meet action through inspiring content from industry leaders and face-to-face networking opportunities. In 2020 and 2021, we brought that same energy and excitement to you virtually. And this year, we’re excited to announce Navigate on the Road, a series of regional events that will bring everything you love about Navigate to a city near you – kicking off with Dallas, Texas in May.
We’re excited to announce that we’ve expanded the Sell My Car program to include our first state on the West Coast! Sell My Car is now available to shoppers and dealers in California.
No need to request access – dealers subscribed to both CarGurus and CarOffer will be automatically enrolled in this program as “landed dealers.” Being a landed dealer means you’ll get exclusive first access to local inventory sold through the CarGurus Sell My Car page.
We’re thrilled to announce that CarOffer, which is now part of the CarGurus network, has reached a milestone with 10,000 enrolled dealer rooftops on its automated instant wholesale vehicle trade platform – offering our dealers more opportunities to acquire and offload inventory. The impressive benchmark comes only two and a half years after launching its Buying Matrix™ platform, a revolutionary approach to vehicle ordering that provides dealers with an instant, efficient, and cost-effective way to buy, sell, and trade inventory.
Attribution is one of the most complex issues facing dealers today—and it’s something that we’re continually exploring solutions around to support you and your unique business goals. We’re excited to announce that we’ve enhanced our partnership with Clarivoy, an attribution tracking software, to provide a more complete view of your overall ROI with CarGurus.
As we’ve shared in the CarGurus Vehicle Availability Index & Insights report, the road to a new normal when it comes to inventory and pricing dynamics is likely to be a long journey with plenty more twists and turns along the way. At this year’s Navigate, we took a deeper look at these industry-wide supply constraints during our dealer panel discussion, Adapting to 2021 Inventory Challenges. Moderator Joe Overby of Auto Remarketing spoke with Danny Archibald of Archibald’s, Inc., AJ Maknati of Tricars, and Steve Marsh of Westgate about some of the ways they’re combatting this inventory crisis to set up their teams up for success.
CarGurus CEO Jason Trevisan sat down with The Boston Globe to discuss the company’s evolution from our core listings product into digital retail & wholesale. In particular, he shared how our partnership-based approach has been key to improving the car-shopping and car-buying process for dealers and consumers alike.
The CarGurus team was hard at work all summer building and improving products to support our dealer partners. Check out the CarGurus product improvements you can expect now, and in the months to come, including:
- Sell My Car program expansion updates
- Area Boost updates
- Contactless services update
- New partnership announcement with SpinCar
- Sneak peek at the CarGurus Dealer mobile app – coming soon!